Marketers: Don’t Fight. Print and Digital are Like Peanut Butter and Jelly
April 26, 2017
Print traditionalists and digital enthusiasts are ripping each other apart trying to stake their claim on the new Marketing Landscape. Only Print and Digital are not oil and water. They complement eat other; like peas and carrots or peanut butter and jelly.
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Informed Delivery™ from the USPS®
April 25, 2017
The United States Postal Service is giving you a jump on seeing what’s in your mailbox before you even check the mail.
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Intelligent Mail Barcode, Dumbed Down
April 11, 2017
Learn what an IMb is, who uses it and where it is located.
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Marketers: Upgrade the Technology in Your Direct Mail, Have the USPS Pay for It. Seriously!
March 31, 2017
If you’ve been thinking about adding new technology to your direct mailers, now’s the perfect time.
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Litho: In Living Color
March 28, 2017
While flexographic printing remains a solid choice when considering printing options for invoices and other monthly mailings, direct mail pieces often deserves lithography.
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When it Comes to Direct Mail, Have the Mind of a Seven-Year-Old
March 14, 2017
Picture yourself at a 7-year-old’s birthday party. It's gift time. The birthday girl is having the time of her life and is looking for the first gift to open.
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The Smithsonian National Postal Museum, a National Treasure
March 8, 2017
The Smithsonian National Postal Museum is a national treasure.
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Tension Corporation Launches New Blog
February 22, 2017
As part of our commitment to continuous improvement, we’re expanding upon this foundation of creativity and innovation with the launch of our new blog, Ingenuity at Work.
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5 Direct Mail Tips for Nonprofits
February 21, 2017
While there is no panacea that will guarantee double digit response rates on your next direct mail package, there are some tried and true practices you can test on your donor file simply and effectively.
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Did You Know: It’s OK to Double Up on Discounts
February 1, 2017
Customer Question: The USPS is offering a 2% discount through the 2017 Tactile, Sensory & Interactive (TSI) Mailpiece Engagement Promotion...
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2017 USPS Tactile, Sensory & Interactive Mailpiece Engagement Promotion
January 25, 2017
The 2017 USPS® Tactile, Sensory & Interactive Mailpiece Engagement Promotion's registration period is now open. Mailers, this is your opportunity to get envelopes noticed and potentially earn a discount on your mailing!
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