Ingenuity at Work

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Psychology Theories Related to Direct Mail By Ashley Justice October 28, 2021
This year’s virtual event boasted renowned speakers in their fields who shared real-world experiences with donors as they relate to direct mail.
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Direct Mail Basics: Testing Your Mailpiece By Ashley Justice October 25, 2021
Learn more about the importance of testing your direct mail campaign.
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Informed Delivery® from the USPS® By Tim Woodworth September 27, 2021
Learn more about the Informed Delivery program from the USPS.
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#10 Envelope Size: What is a #10 Envelope and How Big is it? By Ashley Justice September 24, 2021
All you need to know about the #10 envelope dimensions and size.
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Product Spotlight: Trailing Edge Envelope By Mike Desmarais August 27, 2021
Learn more about our "edgy" Trailing Edge envelopes.
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Product Spotlight: ALTA Reusable Envelopes By Jeff French August 24, 2021
Learn more about our eco-friendly, two-way ALTA envelopes.
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Donor Connections During a Pandemic By Karen Loggia July 28, 2021
Read details on the latest Bridge Conference.
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USPS 2021 Informed Delivery Promotion By Ashley Justice July 15, 2021
Learn about the USPS 2021 Informed Delivery Promotion.
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Direct Mail Lists: Acquisition vs. Retention Lists By Jeff Beath June 22, 2021
Tension's Direct Mail Basics series continues with this installment of Acquisition vs Retention lists.
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USPS 2021 Mobile Shopping Promotion By Ashley Justice June 16, 2021
Learn about the USPS 2021 Mobile Shopping Promotion
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Determining the Best Print Process for Your Envelope Project By Scott Price May 26, 2021
Take an in-depth look at the differences between flexo and offset when deciding the right print process for your next project.
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USPS 2021 Earned Value Reply Mail Promotion By John Travis April 15, 2021
Learn about one of the most popular USPS promotions - the Earned Value Reply Mail promotion.
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